Episode 158 – Differentiate Your Practice to Grow Your Business
In this episode of The Ultimate Advisor Podcast, We will hear from Larry Sprung, founder and wealth advisor at Mitlin Financial. Larry’s story of how he built his business, difficult lessons he’s overcome, and how he has managed to attract ideal clients will have you charged up and ready to grow based your own definition of success! Tune in to see how you can differentiate your business to experience exponential growth. Push play and get started learning strategies to foster culture and help the company’s growth!
Episode 158 | 37:14 sec
Episode Transcription
This is the ultimate advisor podcast, the podcast for financial advisors who want to create a thriving, successful, and scalable practice. Each week we’ll uncover the ways that you can improve your referrals, your team, your marketing, and your business operations, helping you to level up your advising practice, bring in more assets, and create the advising practice that you’ve dreamed of. You’ll be joined by our hosts Bryan Sweet, who is moving fast towards a billion dollars in assets under management, Brittany Anderson, the driving force for advisors looking to improve their operations and company culture, and Draye Redfern who can help you systematize and automate your practices marketing to effortlessly attract new clients. So what do you say? Let’s jump into another amazing episode of the ultimate advisor podcast.
Brittany Anderson 00:50
Hello Brittany Anderson here with your ultimate advisor podcast. And today, we have yet another amazing guest to bring to you. This is one that you are going to want to turn your antennas up to get your ears going because this is going to be a really fun conversation. So today I have with me a CFP, founder and wealth advisor at Midland financial, Larry sprung, Larry and his team had been dedicated to prioritizing clients first and consistently helping them make healthy financial decisions. Larry is also the host of the Midland money mindset podcast, that’s a tongue twister there like it. That’s all about the mindset needed to successfully plan for and live your best life. He provides his listeners with engaging and entertaining guests and his creativity with this endeavor is what we thought would be an engaging and entertaining experience for you, the elite advisor, Larry, I’m so happy to have you here. Welcome.
Lawrence Sprung 01:52
Thanks for having me, Brittany, it’s a pleasure to be here. I appreciate it.
Brittany Anderson 01:55
Awesome. Well, you know, I want to set the stage a little bit for any of our listeners that we actually weren’t we were introduced through a mutual friend mutual connection. And, you know, as we’re kind of having this initial conversation, we’re like, Okay, well, we’re both in the wealth advisory space, you know, where are some of these collaborations? Where’s this connection. And the thing, Larry, that that I really respect about you is what you’re doing in this industry and how it is definitely different. The focus on mindset, you know, that’s something that, as I shared with you before, is a huge component of what we do at Sweet financial partners, and a huge component of what we promote on the ultimate advisor podcast. So I love the space, I love what you’re doing. So I’m gonna go ahead and just let you kind of take the reins here, just talk a little bit about your journey, where you came from what got you to this point, and then we’re going to pivot into this this really cool podcast.
Lawrence Sprung 02:48
Yeah, thank you, Brittany, I appreciate those kind words and, and the opportunity to speak with you today as well as your listeners. So, you know, my again, my name is Laurie sprung, I’ve been in the business for about 25 years. You know, and long story short, is the reason why I got involved in the business is growing up my my mother was diagnosed with cancer, breast cancer at a very young age. And we ended up losing her at the age of 47. But, you know, I was probably about 12 or 13, when she was diagnosed, and I saw the trials and tribulations that my dad got went through. And, you know, not to say we weren’t poor, we weren’t rich, we were, you know, a modest household. And, you know, he had a he was a teacher and educator, and he also had other jobs in order to make the bills and the household run. And I saw him go through life and handle that situation. And he didn’t have an advisor. And you know, I think growing up, I it left an impression on me for sure. And I always felt like if he had somebody there to help him navigate some of these, you know, pitfalls that were taking place, wouldn’t have mitigated the situation what my mom was going through, but it may have made his situation in life a little bit easier, maybe spend more time with the family, he spent quite a bit and tried to do as much as he could. But he was always bogged down with some other things and bills and doctors, etc. So, you know, it left an impression on me. And really, it was something that when I went to college, I really thought about long and hard because I started out going in and thinking about being a doctor and slowly started thinking about the number of years I’d be in school and all the financial debt etc to get there. And it really just resonated with me what I had gone through and I said you know if I can help other families and help mitigate some of that uncertainty and mitigate some of that, you know, those ups and downs it would be such a rewarding career. So, long story short again, I went into the field and I’ve been here ever since. And that’s really where we’re at. We’re really enjoying that journey of serving families and helping them navigate you know, those critical financial events that may be taking place in their life. And you know, one of the things I know I shared with you in, you know, in response to this situation that I experienced growing up was when I launched my firm, which was in 2004. You know, we were thinking about a name to name the firm. And, you know, ultimately, what ended up happening kind of going backwards a little bit from 2004 is the name of the firm is stems from two different people in my life. One is, MIT was Mitchell, who was my wife’s grandfather, whom I’ve never had the opportunity to meet. But I’ve heard a lot of great stories about him and his values. And the LI n comes from my mother, Linda, who, you know, was definitely a rock to me, a, somebody, I looked up to a mentor, her strength and her values were second to none. And essentially, what ended up happening was they passed away, Mitchell and Linda within hours of each other. And at that point, I didn’t know my wife, but we met several months later. And we, you know, the story we like to tell is that they met somewhere along the line, and put the two of us together. And you know, when we were thinking about a name for a firm, I didn’t want it as my name because I wanted it to kind of outlive me, hopefully. And in perpetuity, perhaps. And I thought, what a good way to memorialize these two great human beings. Mitchell was a veteran, he was a New York City police officer, great values, great human being, from what I’ve been told, and take that and what I knew about my mom and be able to put them together, moralize it, and serve families in a way that’s in line with their values, and what have become our values here as a as a firm now going forward.
Brittany Anderson 06:58
You know, there’s just so much there. And if you’re tuning in, you know, as an advisor, I think so many advisors, and I should say some of so many of you amazing advisors that I’ve had the great blessing of being introduced to and meeting and interacting with, have just these amazing stories of what’s really shaped them, why they absolutely are here to serve clients, not just to build a business, but to truly serve people, and to change some path in the world to change the trajectory of how people think or how they make decisions. And I think, Larry, that’s what makes what you do so special. And you know, how you serve so special is because of the path and what shaped you. And I’m so glad that you share the story about the naming of your firm, because I thought that was just just so neat. And something that again, it pulls on the heartstrings. It’s so many of us have stories of our own that can relate to that. And I have to just comment here, too. You were talking about, you know, thinking about being a doctor and what that meant and the path. So way back when I was actually Oh, my goodness, I was I was still in high school and my later years in high school, and I was working for an attorney. And I thought that one day I wanted to be an attorney. And one day one of them pulled me into his office and he said, Okay, I have some career advice that I want to give you. And I’m thinking, Yes, this is so exciting. I can’t wait like, what’s he going to tell me? And he’s like, don’t be an attorney. He’s like, it is so many years. It’s a thankless career, you’re not going to enjoy it, you should go do something else. I took it, I took his advice. And I’ll forever be grateful to him for that. So it just it just kind of made me laugh thinking about that path I can relate. So you know, one thing that you’ve done, Larry, and I want to pivot a little bit into the podcast, and not for the sole purpose of just talking about a podcast and how great it is. But really for you to share. You know, number one, what inspired it? Number two, what is it done for your business? And number three, where do you see it taking you in the future? And before I have you get into it, I want to just set the framing here for our listeners that you know so many advisors that that we encounter, they have this idea of doing either a podcast or blog or some sort of communication for them to get their expertise into the world. But so many of them hesitate to actually take action. So Larry, I would love for you to just dive into that topic. Talk about the podcast, how has it served you how has it served your clients and where do you see it going?
Lawrence Sprung 09:25
Yeah, so thank you. There’s a lot to unpack there, but I’ll do my best if I miss anything. Feel free to re ask redirect. Yeah, please. So you know, Podcast, the podcast was something that was in the works for a long time. Essentially, I enjoy sharing thought leadership with people and I’m very much of the abundance mindset. So I like sharing great stories, great people, interesting stuff. And you know, one of the ways that I’ve done that for a longer time than the podcast has been through writing blogs and articles and quite frankly The reality is, I do not like writing, it’s not something that is natural to me, it’s it’s takes a lot of work, it’s more difficult, not natural. So But talking is something that was natural and is natural. So when I saw the explosion around podcasting, it was something that I wanted to kind of get involved with and do because I felt like it was a lot easier for me to do that than then write a blog. And, you know, it took me about a year of preparation until I pulled the trigger, I wanted to make sure I had the right equipment that I had enough shows in the hopper to go and I will tell you this through the Genesis and and morphing the show, originally, my intention was to have it as a show where I would do a lot of talking not really have guests and then sprinkle in gas. And what I shortly found was after I went to record my first episode, which was just me, it was about the most asked question we get here, which is where did the midlane name come from, which we just discussed, you know, after recording that show, and it was just me, I was like, you know, this is not natural. For me, I don’t really feel comfortable just talking for X amount of minutes. So I then scheduled my first interview show, and I was like, wow, that was a lot better. I enjoyed it a lot more. So I basically pivoted and now make it made it fully an interview show. So it was really something that I enjoyed. And I liked doing and I get to meet a lot of great people, great entrepreneurs, athletes. Today, as a matter of fact, I don’t know if the show will be out when this airs, but I had the opportunity to speak with DC Greene from the scoop, there it is commercial from Geico, I had him on the show, he’s part of tag team, the rap group, and I wouldn’t ever have been able to meet this person if I didn’t have a podcast. And it was such an interesting conversation that we had. So really, the impetus was just to, you know, really bring engaging guests, for clients, for prospects for the world, and share our conversations with them. You know, some of the byproducts that have come out of that. And it really wasn’t the intention, but we are getting business from it. And we’ve gotten new clients from people who have directly seen or heard our show. And they reach out to us because they’re like, oh, wow, that was a great entrepreneurial show. You know, it seems like you work with entrepreneurs, can we chat? We’ve had guests at the end of our conversation, and we shut off the recording, say, Hey, I’m going through an issue, would you be able to help me out. And then there are countless others that I can’t attribute the show directly to, but maybe they were prospect in our pipeline, or maybe they just heard us, and maybe that pushed them over the edge to contact us that, you know, we’re not aware of that, that was the only thing it may have been just one piece of a number of different things that really drove them to finally give us a call and touch base with us and potentially become a client. And you know, really going forward, what we want to do is just continue to use it utilize it as a platform to speak with interesting people bring entrepreneurial stories and journeys to our listeners. Because I think a lot of our entrepreneurial journeys are similar in a lot of ways. And they’re also very different. And it’s just, you know, like I said, we come from an abundance mindset. So having that and listening to those stories can only be helpful to ultimately us who are them achieving their goals?
Brittany Anderson 13:58
You know, Larry, I think that there’s there’s a couple things to unpack here from what you’re talking about. So, you know, one of the things that we believe in within ultimate advisor coaching is really paying it forward. And helping the industry as a whole. And something that I think is, is really interesting about what you said is, you know, you’re talking about how, you know, you’ve had the opportunity now to have some really neat guests on and, you know, maybe you didn’t love just sitting there talking by yourself for forever. But what you’ve done indirectly is you’ve now introduced your clients to people who they normally wouldn’t have maybe any sort of, you know, contact with, be it indirect. So, you know, I think when you think about the topic of differentiation and what you’re doing and how you’re serving by you starting something as simple as a podcast and having just really fun conversations with people and asking great questions and putting great content in front of them. This allows you to really set yourself aside in the industry too. So I would love to know kind of what’s your plan for the future. Gary, what do you where do you see the podcast going? What do you plan to do with it? Are you just gonna keep trudging along as you are? Do you have anything else in mind?
Lawrence Sprung 15:08
Yeah, I mean, at current, I don’t have any super plans we’re trying to learn and refine as we go along. It’s, you know, it’s a relatively newer medium. And we’re learning as we go a little bit in terms of how to judge how we’re doing, kind of judge how and what’s coming in. But really, the goal is to just continue the podcast continue the show, we’re always trying to elevate our guests that we bring to the table. And I’m also using it as a platform for other things, then, you know, finance and business related, for example, this May, May of 2022, all of our shows for that month are going to all be around mental health. Because I’m very involved with the mental health community, I sat on the board of the American Foundation for Suicide Prevention for about 14 years or so. So we’re going to use that and use that as a platform to talk to different people that are in the mental health community and share that with people. I’m also a hockey guy. So I talk a lot about hockey have, I tried to get as many people related to the hockey community on there, it’s, it’s a great community. So we’re just trying to get, you know, elevate the guests that we’re having in those contexts. And even, you know, entrepreneurs, as well, and, you know, bring more interesting, more engaging guests and more engaging content for people to consume and listen to, because if we can help them, you know, hopefully, they either help somebody else, or maybe they contact us if we can help them perhaps,
Brittany Anderson 16:52
you know, you bring up something interesting there too, by us simply talking about things that you know, whether it pulls on your heartstrings, or it’s, you know, a passion kind of project of yours, or it’s something that you just truly enjoy, you know, again, thinking about the side benefits of this, when you’re talking about those topics and specific ones in particular, you’re naturally going to start attracting people that have similar interests. And then that makes business a heck of a lot more fun when you’re able to sit with a client and have these conversations that aren’t just about business and aren’t just about their portfolios, and whatever else, but are actually in depth and you have that true connection. So, you know, one thing I think would be interesting for our advisor audience to hear is, you know, let’s say somebody’s listening, and they’ve been strongly considering doing a podcast, or maybe they’ve just started one, and they’ve got it kind of off the ground. How are you going about getting these introductions to these high level entrepreneurs, these really interesting individuals, how are you going about getting the introduction? And is there something you’re doing to get them to say yes to getting on your podcast?
Lawrence Sprung 17:56
Yeah. So that’s a great question. I think there’s a couple of ways that we’re predominantly doing this. One is, we’re going to existing clients and seeing if you know, if they fit our profile to be a guest, we’re going to them for that, or we’re going to them and asking them who or what they would like to hear, and try to fill some gaps that way. The other way is, we’re always scouring if we see an interesting or we hear an interesting story, we’ll reach out to them and see if they are interested in coming on the show. It’s amazing to me. And you know, one thing I learned is, people are really clamoring to be able to go on a show and have a conversation, you know, and talk and they’re interested in telling their story. It benefits everybody. And if they’re a good fit, we’ll ask them. So if we see somebody in the news or on LinkedIn that posts and we’re like, hey, that’s an interesting story, or we see them speak somewhere else, we’ll ask him to be on the show. And then the third way is we’re getting now because we’re, you know, approaching about 100 episodes. So we have some staying power, we’re at almost two years, you know, we’re about six months away from two years as of today. And I think it’s something like around 90% of all podcasts stop after like the sixth or seventh show. So we’re having some staying power there to the point where now we’re having people ask us if, if they’re a good fit for our show, and some people are and we have them on and other people are not a good fit, and we tell them that but that’s really the third way. So those are really the third what three ways that we’re kind of filling our funnel of gas for the show. Yeah, I
Brittany Anderson 19:39
love that. And you know, one thing that I think people hesitate on is just asking, right like, it’s like this preconceived notion in our heads that if somebody is, you know, perceived as being even more successful as we are or even busier, or whatever the case is, when you think about having guests or even just having an striking a simple conversation, you don’t know until you ask. And I think sometimes people let fear get in the way, by, you know, thinking, Oh, I’m going to bother them or oh, they wouldn’t be interested or oh, you know, it’s just my little piddly podcast, you know, why would they come on? And I think people would be absolutely shocked to see how many people do say yes, and you’re dead on Larry was saying how people want to share their story. They want to talk about it. And you know, it’s human nature to want to feel seen and heard. And I think there’s some great platforms out there for people to get on to be able to share those stories. So
Lawrence Sprung 20:31
I’ll share if you don’t mind. I’ll share a funny story about about that, and people saying no, because our only roadblock is in our head, right? Yeah. So we had a show where I had the two owners of NHL teams, I had the owner of the New York Islanders, John Le Deki. And the owner, one of the owners of the Seattle, Kraken, Len Potter on the show, and I had been trying to get John Le Deki. The islanders owner, he’s fairly he’s a newer owner, Long Island where I’m from, don’t tell him but I’m a ranger fan. But I still I have a tendency to like him as a person. And I wanted to get him on the show. I asked him four times. He said to me, no, every single time. So then I was introduced to Len Potter from the Seattle crack and new team in the NHL asked him, he said yes, in a heartbeat. Okay. He said, hey, you know, why? Why Seattle? I said, Well, you’re a new team. I said, and quite frankly, I know, you know, John Le Deki. I said, I asked him to be on the show. And he’s kind of turned me down. And long story short, is he said, Hang on a second, within five minutes, he texted John and God, John to come on the show with him at the same time. And, and even funnier than that. When we started the recording. I asked him if they had time restraints, and Len Potter was like, No, I don’t have any time restraints. John is like, I got like, 15 minutes. I said, Okay, I’m gonna go as deep as I can. When you’re ready, and you’re over, you give me the high sign. I’ll ask my last question. And we’ll make it a wrap. Well, long story short, we went above 50 something minutes with that show. And he had a great time. So, you know, to your point, ask, ask again, sometimes, you know, you don’t want to be annoying, but you know, yeah, you have to be the judge of that. But again, the only roadblock is really between our ears when it comes to that.
Brittany Anderson 22:19
I love that. And that’s actually a quote, the founder of sweet financial partners, and one of the partners and ultimate advisor, Brian sweet. He has said for years, and I know he got this somewhere else, but the only limitation is the six inches between our ears. And you go, right, and I mean, that rings, so true. So and I love what you said too. And I have to pivot this a little bit here. Because I think what you’re talking about with how you were, let’s just say let’s just call it, you know, ambitious towards getting the guests that you wanted onto your show. You know, that’s something that people can take away with prospecting to you, if you really think about it again, our audiences advisor, so you’re sitting here listening, and you’re like, okay, cool. Yeah, that’s awesome. He got in front of somebody that you really wanted to. But that’s no different from how you approach prospective clients to, you know, looking at how maybe right now is a no, maybe right now is in a good time for them. But that doesn’t mean No, forever. So to kind of pivot this into the business space as a whole, Larry, what’s let’s just say, you know, you go back in time, and you started your business in 2004, as you think back over over the history of your time in business, what’s one thing if you could go back in time that you would have changed and how you’ve kind of progressed?
Lawrence Sprung 23:33
That’s a great question. I mean, I think the one thing that sticks out on my mind, in my mind, and I’ve shared on a number of occasions was, you know, in terms of authenticity, and sharing my own personal story. And what I mean by that is, you know, my wife to her credit, for a very long time was trying to get me to be not that I was inauthentic. Just put more stuff out there into the into the world be a little bit more forthcoming. When I’m on vacation with the family, for example, she used to push me and say, hey, you know, you’re in Disney, you should post a picture with the family and do that from a business perspective. And I was like, oh, clients don’t want to see me and Disney or me here. She’s like they do. And to our credit, she pushed me for a very long time. And I gave him a couple of years ago, and it has transformed my business in terms of, you know, clients really feeling like they’re part of my family. We had a family trip, I guess three years ago, we went to South Africa. This was before the pandemic for my son’s Bar Mitzvah. And we went on a safari and a client of mine who is not in the greatest health probably will never have the ability to go on a safari literally waited every day for me to post where I was on that given day. She lived the safari through me. And I think that that is like the reality of You know where we’re at. And people do want to see that. And to our credit, she stayed on top me until we started testing it out. And it started working. So, you know, that was a, I think, a mistake that I was a little late to the game. I’m glad that I’m here now. And I will continue to do that. And I think that that’s something that, you know, I share with others that if they have that ability, I think taking that on sooner than later can be extremely helpful to their practice and the families that they serve.
Brittany Anderson 25:30
So, you know, I think the true core nugget here, the big takeaway is husbands listened to your wife
Lawrence Sprung 25:37
100%.
Brittany Anderson 25:40
There’s a lot of truth about her as a guest.
Lawrence Sprung 25:42
You could she’s our, she’s our marketing person. So why was I not listening to her? Oh, my goodness, but we’re there now. So that’s good.
Brittany Anderson 25:51
That’s awesome. And, you know, there’s so much truth to what you’ve said, when you think about it, where do the deepest relationships that you have often come from, it’s people who can, can share those personal experiences with you, you know, it’s people who you truly have that deeper connection, and you’re celebrating their wins and their achievements. And, you know, that’s something that we talk about a lot within ultimate advisor mastermind, is really making sure that you are humanizing yourself, that you’re humanizing your team. And that you’re not just seen, as you know, the very buttoned up professional who you meet with once a year, I mean, you want to have these deep, long lasting relationships with your clients. And that is such a great way to go about it. So I love that I love that just the idea of being a little bit vulnerable to that just opens the door more. So I want to push on one particular topic and and we kind of touched on this a little bit through the just asked, but, you know, one thing that we really try to help advisors avoid is getting stuck by fear. So I would love for you to share, Larry, you know, what’s an example of a time where you strategically overcame something you were fearful of that you didn’t let it stop you from growth, from learning from scaling from whatever that end and word is? Talk about that?
Lawrence Sprung 27:09
Yeah, I mean, listen, there, there are probably a lot of those. And I can even tie that back into the social media piece that there was some fear there that I had to overcome. And again, it was, you know, all up here, and I think most of the time, it is. But I think this podcast, for example, was a bit of fear, because I probably should have had it out and started sooner than I did. And, you know, we have a tendency as planners, you know, whether you’re in the CEO role or an advisory role, wherever you are in the practice, we’re still have a tendency to be planners, right? We like to have things kind of mapped out, we like to know what the end result is, or at least have some kind of vision. And with this, it was like, I was going into an abbess, right. And I was unsure. And I probably overanalyze things. I probably overanalyze this mic, I’m talking about talking into now, probably over analyze the other equipment that I have around with me, just to kind of get me to the place of getting over that fear and starting. And the reality is, once you start and you got, and I got going, I was like, Man, this is great. I wish I had been doing this for the last five or 10 years. And I think that happens a lot, right? And a lot of those times where we’re a little bit fearful, and we push through, and it’s like, Oh, what was I afraid of? Right, we should have done this sooner. And that’s a lot of the things that we kind of work through. And, you know, it’s it’s, we really just should map it out. Go for it. We could always course correct. It’s kind of like a financial plan to some degree, right? You’re never gonna have all the answers, you pretty much are going to put something together based upon the information you have now, course correct on the way based upon what’s going on out in the world. And then just keep adjusting as time goes on. Same thing with podcasting. Same thing with any other problem, just kind of go course correct over time and keep refining as you go along.
Brittany Anderson 29:18
That’s brilliant advice. And Larry, remind me, have you taken the Colby, the Colby index say?
Lawrence Sprung 29:25
It’s interesting. No, I haven’t. Okay. Well, I will be though.
Brittany Anderson 29:29
You need to because my guess is and this is this is why I love asking this question is a lot of time, financial advisors from what we’ve seen, they tend to be high in what’s called fact finding, so you need those details. And that can also cause exactly what you talked about where I gotta make sure my mic is right. I got to make sure that I have everything in place before I make a decision and before I take action, and you know, I love that you talk about how you overcame that and the reflection in that now because a lot times the things that we end up kind of procrastinating on, there’s a couple things that are happening there. Number one, it’s truly our next method for growth, right, where exponential growth comes into play. And number two, it’s a lot of times because we just need a who, right, we just need somebody to come in, and maybe do some of the analytics for us, or just tell us what we need to do or what decision we need to make. So I love that you use that as an example. Because in our industry, we see that high fact finding, and that delay in action quite a bit completely normal, which is what makes for a great advisor to that high attention to detail. So Larry, what is one piece of advice that, you know, you would just love to lay out on the line for any advisor out there, this can be open across the board, no holds barred?
Lawrence Sprung 30:48
Yeah, I mean, I think that, you know, my, my piece of advice, and kind of what I’ve taken away from my years and running a practice is, you know, you can’t, you can’t look at, you know, can’t fear failure, it’s, you got to look at it as opportunity and failing forward. And, you know, there’s always opportunities out there, and you got to line them up and give it a try, I think, too many advisors kind of get into their groove and their rhythm, and they’re successful at doing that. And that’s great. But a lot of times what got you here, to this point is not going to get you there. And you have to be willing to fail forward, you have to be willing to learn and always refine and grow. And I think if you kind of take that mental attitude, and you put that into practice, and you know, a lot of times, we need coaches to do that, you know, we’re coaching our clients more or less, why not get somebody to coach you through some of those, you know, pain points and some of those roadblocks. So you can act like an entrepreneur and either figure instead of letting it hold you up, figure out a way up and over it, or worst case, just drive right through it and smash it. But I think that those are some things that I’ve learned over the years. And I, you know, took me a little while to get there. But now I am completely open to it. And I think it’s a great way to grow a practice, and you always have to be willing to innovate and try to try new things.
Brittany Anderson 32:17
You know, I it’s almost like I could have just set you up to give that exact answer. And I’ll preface this by saying that I gave him zero guidance in that 00. And there’s something that I just respect so much about your particular mindset. You know, when you think about this, you could have easily when we were talking about, you know, what we have going on in our podcast and all of these great things, you could have easily been like, No, I’m not going to share with other advisors, I’ve got my own industry secrets, I’m going to keep that to myself. But you know, you talk about having that abundance mindset and how what got you here won’t get you there. And those are things that you know, we embody within ultimate advisor coaching, this is something that we encourage advisors, successful advisors, why reinvent the wheel, like listening to other talented people who are doing great things who are willing to share. So I just have so much respect for you, Larry for coming on the show for talking about what’s working and for really kind of peeling back the curtain a little bit so people can see what other great advisors are doing. So before I ask my final question, how can people get a hold of you if they want to learn more about what you do? You know, talk about your podcast, anything like that?
Lawrence Sprung 33:30
Yeah, so the podcast is all over anywhere you would get your, your podcast shows it’s Midland money mindset. On social media, I am pretty much Lauren sprung everywhere. Except for I made the marketing snafu a long time ago, I am Larry sprung on Instagram, somebody already took my name, or actually I took the wrong one many years ago, not realizing that they should all be the same, but I learned so they can find me anywhere. And our website is Midland financial.com. And if you know, to your point of what you just said, if people have questions, they want to reach out. They want to know how to start a podcast or what I did, and they want some more detail. They could certainly reach out I’d be more than happy to share with them any way I can. And actually we should be going live soon. The firm that we hired to handle our podcast because I just recorded and handed off. You mentioned who not how earlier. They’re my who for the editing piece, I send it off to them. We’re having them on the show also. So they might be able to get some nuggets on starting their own podcast from that as well.
Brittany Anderson 34:42
Very cool. Can you share who that is?
Lawrence Sprung 34:44
It’s Podcast Fast Track. And I did get them in full disclosure, I got their name from another advisor. So who was willing to share it with me and provide me with their information and they work with a number of advisors, so they’re familiar The year with the compliance issues and working through those items that we need to work through as advisors they’re completely familiar with.
Brittany Anderson 35:09
Excellent. Well, thank you for sharing that. Definitely, I’m going to tune into that episode whenever you air, so please let me know. I think that will be it’s always great hearing the insight from the people who helped get the message out there. So Larry, my final question is, What haven’t I asked you that I should have?
Lawrence Sprung 35:29
Oh, I don’t I think you did a great job. I think we talked about a lot of different things and a lot of different topics. I think we covered it pretty well. I don’t think we we missed anything.
Brittany Anderson 35:41
Excellent. Well, I always like to ask that question to make sure if there’s something burning on you that you want to get out that you have the opportunity. So Larry, thank you so much for coming on today. sharing your wisdom, sharing your insights, and I trust that you are going to have great continued success.
Lawrence Sprung 35:57
Thanks, Brittany. I appreciate that.
Brittany Anderson 36:01
That wraps up this episode of The Ultimate advisor podcast. We will catch you right back here for our very next episode. Hey there, Brittany Anderson here. If you are loving what you’re hearing on our ultimate advisor podcast, don’t keep us a secret. Share us with other advisors that you think would benefit from the messages that you are hearing. The easiest way to do that is to simply send them to ultimate advisor podcast.com. And if you want to learn a few other ways that we could potentially serve you as an advisor, go check out ultimate advisor mastermind.com. As always, we are so happy to have you here with us as part of the ultimate advisor community and we look forward to a continued relationship